Plysh

1. Overview

At Plysh, we believe your personal relationships deserve the highest level of privacy protection. This Privacy Policy explains how we collect, use, and protect your information when you use our application.

We are committed to transparency and want you to understand exactly what data we handle and how. Our core principle is simple: your relationship data belongs to you and stays with you.

2. Information We Collect

Local Data (Stored Only on Your Device):

• Personal profiles you create (names, notes, preferences)
• Relationship details and communication history
• Memories, events, and reminders you record
• Photos and media you add to profiles
• App preferences and settings

This data never leaves your device unless you explicitly choose to back it up.

Optional Analytics (Anonymous):

• App usage patterns (which features you use)
• Crash reports and performance data
• Device type and iOS version
• No personally identifiable information is included

3. How We Use Your Information

Your Local Data:

• Powers all app features and personalization
• Generates relationship insights and suggestions
• Sends you reminders and notifications you've set
• We cannot access this data — it's encrypted on your device

Anonymous Analytics:

• Improve app performance and stability
• Understand which features are most valuable
• Fix bugs and optimize user experience
• Guide future feature development

We never use your data for advertising or sell it to third parties.

4. Data Storage & Security

Local Storage:

• All personal data is stored in encrypted iOS databases
• Protected by your device's security (Face ID, Touch ID, Passcode)
• Automatically encrypted at rest by iOS
• Accessible only on your device

Optional iCloud Backup:

• If enabled, data may be included in your iCloud backup
• Protected by Apple's encryption standards
• Subject to Apple's privacy policy
• You control this in your iOS Settings

App Security Features:

• Optional app lock with biometrics or passcode
• Automatic timeout and re-authentication

5. Information Sharing

We Do Not Share:

• Your personal relationship data with anyone
• Individual usage patterns or behaviors
• Any information that could identify you personally

We May Share:

• Aggregated, anonymous statistics (e.g., "50% of users use feature X")
• Crash reports with Apple for debugging (no personal data)
• Information required by law (with proper legal process)

Third-Party Services:

• Apple App Store for purchases and subscriptions
• Apple Push Notification service for reminders
• No third-party analytics or advertising SDKs

6. Your Rights & Choices

You Have Complete Control:

Access & Export:

• View all your data anytime within the app
• Export your data in standard formats
• Request a copy of any data we hold

Deletion:

• Delete individual entries at any time
• Delete all data with one action in Settings
• Uninstall the app to remove all local data

Opt-Out Options:

• Disable anonymous analytics in Settings
• Turn off all notifications
• Disable iCloud backup for this app
• Use the app in offline mode

7. Children's Privacy

Plysh is not intended for children under 13 years of age. We do not knowingly collect personal information from children under 13.

If you are a parent or guardian and believe your child has provided us with personal information, please contact us immediately. We will take steps to remove such information from our systems.

Users between 13–17 should review these terms with a parent or guardian before using the app.

8. Data Retention

Local Data:

• Retained until you delete it or uninstall the app
• No automatic expiration
• You control how long data is kept

Account Data:

• Subscription information retained while active
• Deleted within 30 days of account termination
• Some records may be retained for legal compliance

Analytics Data:

• Anonymous analytics retained for up to 24 months
• Aggregated reports may be retained longer
• No personal data is retained after deletion

9. International Users

Plysh is operated from the United States. If you access the app from outside the US:

• Your local data remains on your device in your location
• Anonymous analytics may be processed in the US
• We comply with applicable international privacy laws
• EU users have rights under GDPR
• California users have rights under CCPA

We are committed to protecting your privacy regardless of your location.

10. Changes to This Policy

We may update this Privacy Policy from time to time. When we make changes:

• We will update the "Last updated" date at the top
• Significant changes will be notified in-app
• Continued use constitutes acceptance of changes
• Previous versions are available upon request

We encourage you to review this policy periodically.

11. Contact Us

If you have questions about this Privacy Policy or our practices:

Email: privacy@getplysh.com
Support: support@getplysh.com

For data-related requests:

• Export: Available in Settings > Your Data
• Deletion: Settings > Your Data > Delete All
• Questions: privacy@getplysh.com

We respond to all privacy inquiries within 48 hours.